Lebanese flavor, built for Atlanta.

Don Shawarma brings Lebanese street food to Atlanta in a fast-casual format: counter service, pickup and delivery, and a menu that fits a busy day. The challenge was to keep the warmth and flavor of the cuisine and make it feel current.

The brand draws on the markets of the Middle East, with their spices, colors and noise. Burgo turned that into a visual world that is bold, fresh and easy to read at a glance.

Behind it sits a clear point of view. Don Shawarma is honest about where its food comes from, generous with flavor and quick when you need it. We shaped how the brand speaks to its customers in English: simple, direct and easy to repeat, in lines like “Taste the Culture, Share the Flavor.”

The identity was built to grow with the business, from the restaurant to catering, a Lebanese market and cooking workshops.